Non-Linear Growth

A glimpse around the next corner; mind the curves.

Managing your Board; Give ‘em a job!

In a post last week, I addressed the notion that everyone needs someone to report to. After all, you can’t report to yourself.  The reporting relationship between a CEO and a Board is critical for a Company’s success. That relationship must be based on trust, candor, and transparency.

While that hierarchical reporting relationship is necessary and constructive, it is far from sufficient for a company to succeed in a dynamic, ever-changing emerging growth environment. My view has always been that venture investors (and Boards more generally) need to get “on the same side of the table” with entrepreneurs and work with entrepreneurs (shoulder to shoulder) to create value. The burden of making this work is clearly on Board members, but there is much a CEO can do as well. As my Partner Jack Tankersley is fond of saying,

The CEO has to give each Board member a job.

It is my experience that Boards are often left unmanaged by CEOs and that an unmanaged Board is a dangerous Board. When smart people (the kind you typically find on venture-backed boards) are left unmanaged, they manufacture activity, because they don’t know what else to do. They create their own “job definition” whether it is aligned with the needs of the company or not. The risk for a CEO is that an unmanaged board can run roughshod over an entrepreneur. What is a CEO to do?

First, a CEO must view his/her Board as a set of tools to utilize. This starts with understanding the skills, capabilities, and relationships your Board has. Identify the strengths and weaknesses of each board member and figure out how to use their strengths to the Company’s advantage.

With an understanding of those resources in mind, a CEO can then give each Board member a job. In other words, define the Board members job and make it a job that they are both likely to enjoy and succeed at on your behalf. Here are a couple of examples:

  • A Board member with a deep Rolodex with potential strategic partners can be assigned to work with the Company’s business development team to generate new biz dev activity.
  • A Board member with a penchant for strategy and planning can be given the responsibility to help the Company prepare for an annual strategic planning exercise.
  • A Board member with a skill in shaping discussion might be assigned to facilitating Board level discussion.

Think about it this way; would you hire an employee without telling them what their job responsibilities are? Of course not! So apply the same management discipline you apply to your employees to your Board. The effects can be really constructive. By assigning tasks, Board members become accountable to the Company. They are forced to work with and for the CEO to help accomplish a task, ensuring alignment. This also sets boundaries for each Board member. By signaling what you want to them to work on, you also signal what you don’t want them to work on.

So if you are a CEO having a difficult time managing your Board, take this simple advice: Give each Board member a job. Your Board will be much more productive as a result, your Board members will be happier because they will know how to contribute, and your Company will be better off.

Filed under: Boards, Lessons Learned, Venture Capital, ,

You Can’t Report to Yourself

Everyone needs someone to report to; even VCs.

This may sound strange coming from a VC. Some entrepreneurs who choose to raise venture capital have great disdain for the necessary evil of reporting to their investors. That disdain is appropriate to the extent investors are asking for mundane information that creates a reporting burden and does not add information necessary for critical board decision-making. But entrepreneurs that cross the line and don’t like to report because, well, they don’t want to report to anyone, are making a great mistake. There is no excuse for not wanting to stand and be counted; no excuse for not wanting to answer difficult questions; no excuse for not wanting your thinking challenged. I once interacted with an entrepreneur who chose another investor over us because, “we understood the business too well”. Apparently this entrepreneur thought my understanding of his business would be a “burden”.

VCs have someone to report to; Limited Partners and Advisory Boards. Yesterday, my Partners and I reported on our progress here at Meritage Funds to our “bosses”, our Limited Partners and Advisory Board, at our Annual Meeting. In a series of sessions, we stood and were counted; we answered difficult questions; our thinking was challenged. In presenting our progress, we strive for transparency and to give a balanced view to our Limited Partners. We talked about the elephant in the room - the difficult macro-economic environment and the difficult fundraising landscape for venture capital funds. We shared our enthusiasm for the opportunity to invest the capital we have raised in our Fund III and the excitement over the opportunities we are currently evaluating. We talked about our failures and the lessons learned. We talked about the challenging spots in our portfolio as well as the upside opportunities. And most importantly, we told our bosses what we were doing to capture the opportunities we’ve created and what we are doing to minimize the risks we see. The picture we drew was not all rosy and bright, nor dark and depressing; it was balanced. In addition to the annual in person meeting, we send written quarterly reports, have quarterly Advisory Board meetings, and a semi-annual conference call that all Limited Partners are free to attend.

We don’t report to our Limited Partners and Advisory Board because we have to, although we do. We do it because it is a good and valuable discipline. If we could convince our investors to gather quarterly, we would be thrilled. The process provides us with the opportunity to record and contend with the facts; to deal with harsh reality; to account for decisions we have made in the past, and to explain and justify what we are going to do next. For us, this is a valuable exercise; one we cherish. The feedback we receive is invaluable and helps to shape and reframe our thinking in constructive and positive ways.

Many entrepreneurs share this view. Such entrepeneurs use their Boards of Directors as sounding boards. They report with transparency and share not only what they have accomplished, but also where they have failed. These entrepreneurs cherish the opportunity to stand and be counted. I like this kind of entrepreneur. They understand that you need someone to report to; and that you can’t report to yourself.

Filed under: Boards, Lessons Learned, Venture Capital, , ,

I have seen the enemy

Earlier this week, I attended a Board dinner for one of my investments. The Board dinner is always one of my favorite parts of the Board meeting ritual. If you are an emerging growth player and have a formal Board, whether venture-backed or not, you should have Board dinners.

I say they are one of my favorite parts of the Board meeting ritual not because they are fun (although I do enjoy them), but because everyone has their guard down, no paperwork or numbers in front of them and has the ability to think free-form about where the business is and where it needs to go.

And this particular Board dinner was particularly engaging and effective. Everyone around the table was in a “growth” mindset, focused on what it is going to take to get to the next major level. When we started to fall into a backward looking trap, a seasoned hand at the table re-framed the discussion in way that I thought was magic. He asked everyone in the group to perform a thought exercise.

Imagine yourself two years out, you are wildly successful. Looking back to today, what did you know two years prior that should have told you you were going to be wildly successful. Now imagine yourself two years out and you have failed. Looking back to today, what did you know two years prior that should have told you you were going to fail.

He let us chew on this for a few minutes and some great discussion ensued. We talked about what we were doing right and how we could do more of it. We talked about breakthrough opportunities that could fundamentally alter the trajectory of the business for the better. And we talked about the key risks and how we could mitigate them. This is what Board dinners and Board meetings should be all about. We weren’t focused on numbers, on what had happened the prior month, on what revenue was going to be the next month, but rather on the big picture of how we build a world class business through a course of well executed and timed strategic and tactical maneuvers.

After ruminating through the exercise, he put a cap on it, letting us into to what he had done. He said something to this effect:

The enemy is incrementalism.

I couldn’t agree more; incrementalism is the enemy of breakthrough growth. For the course of the dinner and the board meeting the next day, he had helped to break the grip of incrementalism on the discussion. Avoid it like the plague and don’t let your Board fall into the trap. Your Board can’t help you if they are looking backward all the time.

The mental exercise my colleague on the Board put us through was a particularly thoughtful way to break the grip. Well done!

Filed under: Boards, Venture Capital

My Twitter Feed

  • Boy that Zynga IPO sure is under-performing they say. After all, its only a $7 BILLION MARKET CAP COMPANY!!!! What a failure. #sarcasm 1 month ago
  • I've pocket dialed about 15 people in the past 24 hours. Sorry to all targeted... 2 months ago
  • Just out of Warren Miller movie "... Like there's no tomorrow". Winter on! 2 months ago
  • Trapped in steerage at Laguardia. Time to get off the plane folks. 3 months ago
  • Long week; my fumes are running on fumes. 3 months ago
Follow

Get every new post delivered to your Inbox.